About The Swan Brothers — 17+ Years of Custom Branded Merchandise
The Swan Brothers is a custom branded merchandise company founded in 2009 and headquartered at 505 East Street in Pittsfield, Massachusetts. We specialize in screen printing, embroidery, digital printing, and laser engraving on apparel and promotional products — serving corporations, schools, nonprofits, healthcare organizations, and teams across the United States. The U.S. promotional products industry is valued at $27.7 billion according to ASI, and The Swan Brothers has operated within it since 2009 — building the production capacity, brand partnerships, and fulfillment infrastructure to serve clients at every scale. With a weekly production capacity of 25,000+ units, integrated 3PL fulfillment, and custom online swag stores powered by Chipply, we operate as a one-stop shop from design through delivery.
We are one of only 80 authorized New Balance wholesale distributors in North America and carry over 20 major apparel brands including Nike, Adidas, Carhartt, Champion, Under Armour, The North Face, Puma, and YETI. Our client roster includes Google, Nasdaq, McDonald's, Amazon, Uber, Lyft, Verizon, Chick-fil-A, and the YMCA alongside thousands of small businesses, schools, and community organizations. Whether you're ordering 12 custom polos or 12,000, every order receives the same decoration quality, attention, and turnaround — under two weeks standard, as fast as 5 business days on rush.
Who Runs The Swan Brothers?
The Swan Brothers is led by a team with deep expertise in branded merchandise, production operations, and technology.
Darren & Evan Swan — Co-Founders & Dual CEOs
Born in 1984, twin brothers Darren and Evan Swan have been teammates from day one. As Co-Founders and Dual CEOs of The Swan Brothers, their lifelong partnership has been built on trust, shared purpose, and the belief that the best businesses evolve alongside their customers.
What began as a screen printing, embroidery, and promotional products company has grown into a technology-enabled solutions business serving an emerging generation of clients. While branded apparel and promotional products remain a core part of the company's foundation, Darren and Evan recognized that today's organizations need more than products: they need solutions. By combining exceptional custom printing with premier technology, The Swan Brothers helps businesses solve operational pain points, strengthen their brands, and create more efficient customer experiences.
Known for their hands-on leadership and collaborative approach, Darren and Evan have built a company centered on relationships, innovation, and service. They believe every client challenge presents an opportunity to think differently, deliver creatively, and provide lasting value. Their ability to blend traditional craftsmanship with modern technology has positioned The Swan Brothers as a trusted partner for organizations looking to grow and adapt in an ever-changing marketplace.
Beyond the business, Darren and Evan are best friends whose bond has shaped the culture of their company. Their complementary strengths, shared work ethic, and commitment to continuous improvement have fueled decades of success together. More than business partners, they are lifelong collaborators dedicated to helping clients solve problems, embrace innovation, and achieve meaningful results through the unique combination of custom branding, technology, and exceptional service that defines The Swan Brothers.
Ryan Swan — CTO & CMO
Ryan oversees The Swan Brothers' technology infrastructure and marketing strategy. He built the company's custom e-commerce and fulfillment platform, manages the digital presence that serves enterprise clients like Google and Nasdaq, and drives the marketing operations that have grown the business to 25,000+ customers over 17 years. Ryan's technical background spans full-stack development, systems architecture, and data-driven marketing — combining production knowledge with the engineering capability to build tools that scale operations without scaling headcount.
What Makes The Swan Brothers Different?
Four things distinguish The Swan Brothers from other branded merchandise providers. First, we are one of only 80 authorized New Balance wholesale distributors in North America — a credential that gives our clients access to genuine New Balance products at wholesale pricing with in-house decoration. Most promotional products companies source New Balance through intermediaries at marked-up prices, if they can source it at all.
Second, decoration and fulfillment are integrated under one roof. We don't outsource screen printing to one vendor, embroidery to another, and shipping to a third. Every step from artwork preparation through final delivery happens in our Pittsfield facility. This eliminates coordination delays, quality inconsistencies, and the finger-pointing that comes when something goes wrong in a multi-vendor chain.
Third, our client base speaks for itself. When companies like Google, Nasdaq, Amazon, and Verizon trust you with their branded merchandise, it reflects a level of reliability, quality control, and operational maturity that smaller shops struggle to match. Fourth, 17+ years in business since 2009 means we've handled virtually every type of project, deadline, and challenge — and the infrastructure and processes to deliver consistently are already in place. There's also an environmental case for choosing promotional products: a 2026 joint study by PPAI, ASI, and European partners found that branded merchandise has 8x lower carbon impact per memorized impression than digital advertising — making it one of the most carbon-efficient marketing channels available.
Where Are You Located?
The Swan Brothers is headquartered at 505 East Street, Pittsfield, Massachusetts 01201. Our production facility, warehouse, and fulfillment center operate from this location — keeping decoration, quality control, inventory storage, and shipping under one roof. Pittsfield is located in the Berkshires of western Massachusetts, approximately 2.5 hours from Boston and 3 hours from New York City.
While our facility is in Massachusetts, we serve clients nationwide. Orders ship to all 50 states, and our 3PL fulfillment infrastructure handles individual shipments to addresses across the country — whether that's a single swag store order to a home office in Oregon or 10,000 units to a conference venue in Las Vegas. Location doesn't limit what we can do for you — our logistics and shipping partnerships ensure competitive delivery times regardless of destination.
What Is Our Production Capacity?
The Swan Brothers operates a combined weekly production capacity of over 40,000 units across four decoration methods. Screen printing leads at 25,000+ units per week, handling everything from single-color team tees to multi-color full-front designs. Digital printing capacity runs at 10,000+ units per week, supporting photographic prints, gradient artwork, and designs with unlimited color counts. Embroidery production handles 5,000+ units per week across caps, polos, jackets, and bags. Laser engraving adds 1,000+ units per week for hard goods, drinkware, and accessories.
Standard turnaround across all methods is under two weeks from artwork approval to shipment. Rush production is available as fast as 5 business days at no additional rush fee. This capacity supports everything from small orders of 12 units to enterprise runs of 10,000+ — with the same quality standards applied regardless of volume. With the global promotional products market projected to reach $130.8 billion by 2033 according to Cognitive Market Research, our continued investment in production infrastructure positions The Swan Brothers to grow alongside the industry. For clients running ongoing programs through online swag stores, production capacity is allocated on a rolling basis to ensure consistent fulfillment without delays. Visit our FAQ for more details on turnaround times and ordering.